Archive for the 'Legal Issues' Category

Wikipedia faces an editorial dispute

Published February 2009. Categories: Search Engine Optimisation, Legal Issues.

At the end of February many news websites reported on an internal editorial debate going on at Wikipedia, the user-generated encyclopedia which has come to dominate information needs on the web and regularly appears prominently in Google’s search results. Since it became such a huge resource, Wikipedia has also been the target of an ongoing debate about the accuracy and reliability of its content and the issue of editorial standards.

Anyone can create an account on Wikipedia and contribute content, which has been the cause of the accuracy debate, although a panel of established editors are in place to review and remove inaccurate content where they can. However, several recent events on the site - where edits of the pages of US Senators Robert Byrd and Edward Kennedy gave the false impression both had died - have prompted a review of the rules, that would see revisions being approved before they were added to the site. First raised by Wikipedia’s founder, Jimmy Wales, he proposed a system of flagged revisions, which would mean any changes made by a new or unknown user would have to be approved by one of the site’s editors, before the changes were published.

However, this potential editing change has proved controversial and sparked a row among the site’s editors. It would mean a radical shift from the site’s philosophy that ostensibly allows anyone to make changes to almost any entry. Wales’ proposal has caused a storm of comments on the Wikipedia forum, with many editors saying the proposal was unworkable, so that Wales has now offered a compromise, asking those who were opposed to the changes to make “an alternative proposal within the next 7 days, to be voted upon for the next 14 days after that.”

A BBC report says that a system of flagged revisions has been used by the German Wikipedia site for almost a year. However critics say that the process is labour intensive and some changes can take days, if not weeks, to appear. The issue is similar to that faced by the Open Directory some years ago, when this volunteer-edited directory was being swamped by submissions for listings on the resource, particularly when it had a notable influence on Google’s search results. The problem facing many human-managed websites such as these is becoming one of scale and resources to keep pace with the rapid growth in content - which was once the sites’ strength but now becomes a serious management concern.

Google introduces a new AdWords trademark policy for the UK

Published May 2008. Categories: Pay-Per-Click Advertising, Legal Issues.

Google have announced a new trademark policy for AdWords advertisers in the UK which will come into effect at the start of May. This change will have an impact on the way that some companies will manage their campaigns, or monitor what their competitors are doing with their PPC advertising campaigns. (more…)

Click Fraud Update for 2006 – pay to read, practical tips, and the future

Published October 2006. Categories: Pay-Per-Click Advertising, Legal Issues.

Business Week recently published an article detailing the experiences of some pay per click advertisers affected by ‘pay to read’ or ‘pay to click’ websites which pay users to click on adverts from search engines’ content networks such as Google AdSense.

(more…)

Latest spamming tricks take on a new form

Published October 2006. Categories: Legal Issues.

Spammers and hackers can create emails or programmes that take many forms and create one of the main threats to conducting business on the Internet. One of the latest tactics is to infect PCs with a new type of Trojan horse program, which can be one of the most potent threats to a computer or network system, either at home or in the office.

(more…)

Plagiarism and copyright infringement of websites

Published May 2005. Categories: Legal Issues.

Although plagiarism had been a problem for companies long before the Internet arrived, the web has made it much easier for unscrupulous individuals or companies to copy and use information or images with a few simple clicks. So if you find that your website has been copied and your copyright has been infringed, what can you do about it?

(more…)

How accessible is your website?

Published December 2004. Categories: Legal Issues.

‘Website accessibility’ is one of the buzzwords on the Internet right now, but how important is it for you to make your site accessible and how difficult is it?

(more…)

Selling domain names scam

Published November 2004. Categories: Legal Issues.

We have heard of a number of cases recently where companies have received an unsolicited call from companies trying to sell new domain names at highly inflated prices.

(more…)