In the ever more creative and ambitious world of the email scammer, a new email targeting Google AdWords accounts has recently come to light which advertisers need to be aware of, plus a new version of Microsoft’s software updates email is also being circulated with a link to a virus.
Microsoft has just announced that it is changing the way that search results will be displayed on its Live Search engine. Satya Nadella, the corporate VP of the search and advertising platform group at Microsoft is quoted as saying about the new style of results: “We call it blended search…We’re giving you instant answers.”
An essential part of any website marketing campaign is your own analytics data – the statistics that show the number of visits to the site, which pages are viewed, where these visitors come from (referrals), and at what point they leave. Analytics can provide much more information as well, yet there are key data trends that can provide valuable information on the effectiveness of your online strategy.
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