Business Week recently published an article detailing the experiences of some pay per click advertisers affected by ‘pay to read’ or ‘pay to click’ websites which pay users to click on adverts from search engines’ content networks such as Google AdSense.
As search engine marketing becomes more competitive, it can be increasingly difficult to achieve good results for the most obvious keywords and phrases, however there are some useful tools available to help you research further and build a good list of more specific and relevant terms. Here we review our top 5 ‘free’ tools available to anyone.
Spammers and hackers can create emails or programmes that take many forms and create one of the main threats to conducting business on the Internet. One of the latest tactics is to infect PCs with a new type of Trojan horse program, which can be one of the most potent threats to a computer or network system, either at home or in the office.
This month’s book review is Search engine visibility by Shari Thurow. This is one of the most concise books on search engine optimisation, and focuses in particular on building ‘search engine friendly’ websites from the outset – a must read for anyone involved in a website’s design.
Read the full review here.
