Google has just launched its Local search tool in the UK during April. Combining its own search index with the business database of
Yell.com (Yellow Pages), this search option allows users to search for a particular type of business within a local area.
An increasing trend within pay-per-click advertising these days is for competitor companies to bid on keywords so that they appear when a user may be looking for your company name. This may be through an intentional trademark infringement or down to the creative use of keyword bidding, but either way, it is a frustrating technique that can potentially take business away from your own website.
Although plagiarism had been a problem for companies long before the Internet arrived, the web has made it much easier for unscrupulous individuals or companies to copy and use information or images with a few simple clicks. So if you find that your website has been copied and your copyright has been infringed, what can you do about it?
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