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Materials
There are no more than 12 search engines or directories that really count in terms of web traffic - between them they generate more than 90% of all web searches, either directly or by supplying their results to other web search tools. By working to achieve and maintain an effective search engine positioning for your website on these top search engines and directories, you will benefit from the most cost-effective, targeted traffic for your business. We also focus on UK-specific or European search tools, plus a handful of other search tools that may help your web traffic or are subject focused. Use this section to get a brief overview of the top search engines and directories (plus an explanation of why they are different). There is also a summary of the main UK search tools, plus those covering other European countries. We show how the leading US search tools share their results with each other (and similar partnerships between the UK-specific search tools), plus with the growing number of 'pay-for-placement' services appearing, we list the most cost-effective options. You can also see our predications on where we think the future of searching on the web is heading. Finally, if you would like to see how your website performs on the top search tools, contact us now for a FREE site assessment. Alternatively, if you should require more information on any of the search engines or directories we have listed (or on any that we haven't), please contact us.
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