Books and magazines on web marketing
and search engine optimisation strategies.

Books
Read our reviews of the best books we have found about the Internet, online marketing and search engines. Then link through to Amazon UK and buy at a discount.

Internet Marketing

101 Ways to Promote your Web Site, by Susan Sweeney
Advertising on the Internet, by Steven Armstrong
Business-to-Business Internet Marketing, by Barry Silverstein
e-PR, by Matt Haig
Internet Marketing for Less than $500/Year, by Marcia Yudkin
Marketing on the Internet, by Jan Zimmerman
Marketing With E-Mail, by Shannon Kinnard
Net Words, by Nick Usborne
Poor Richard's E-Mail Publishing, by Chris Pirillo
Poor Richard's Internet Marketing and Promotions, by Peter Kent and Tara Calishain
Search Engine Positioning, by Frederick Marckini
World Wide Web Marketing, by Jim Sterne

Searching the Web

The Advanced Internet Searcher's Handbook, by Phil Bradley
The Extreme Searcher's Guide to Web Search Engines, by Randolph Hock
Great Scouts! CyberGuides for Subject Searching on the Internet, by Nora Paul and Margot Williams
A Guide to Finding Quality Information on the Internet, by Alison Cooke
The Invisible Web, by Chris Sherman and Gary Price

Online Business Strategy

E-business or Out of Business, by Mark Barrenechea
Leading the Revolution, by Gary Hamel
Loyalty.com, by Frederick Newell
Small Business Websites that Work, by Sean McManus
Unleashing the Killer App, by Larry Downes and Chunka Mui

General Reference and Web Design

How to do Everything With... - various titles, including the Internet, HTML, Frontpage and Yahoo!
Internet: the Complete Reference, by Margaret Levine Young
The Top 200 Web Sites for Marketing, by Mark Walker
Web Design: the Complete Reference, by Thomas A. Powell
XML: the Complete Reference, by Heather Williamson

Magazines & Journals
The following websites are for UK publications covering web marketing issues. Some of these provide all information for free, others require you to subscribe to the print editions in order to gain full access to the website.

Internet & E-commerce

Internet Works
.net Magazine
NewMediaAge
Revolution

General marketing

Database Marketing
Marketing
Marketing Direct
Marketing Week
Precision Marketing

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Books and magazines on web marketing and search engine optimisation strategies.

Books and magazines on web marketing
and search engine optimisation strategies.